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However, like anything else, some clients might be resistant to using massage stones for stress management. They may wonder if the stones will feel funny or if they can give a ‘legitimate’ massage. To counteract this response, you could consider giving a discount or even offering newcomers a free massage. It will cost you a little bit of money, but it will catch people’s attention. And hopefully, once they experience the wonder of massage stones, they won’t need further convincing that this is one of the best methods for stress management.

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One way to spark referrals is to offer a special deal for clients who refer your massage services to a friend or family member. How does this work? Here’s an example. If a new client books (and keeps) an appointment as the result of a referral, the client who made the referral receives a free massage session. If the new client rebooks at the end of their first appointment, your regular client gets another incentive, such as hot stone massage.

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